Estate Planning Digital Marketing

We help estate planning attorneys book more consultations from Google, AI search, and online ads. Based in Tampa. Working with firms nationwide.

estate planning digital marketing illustration with local search map

Planned, Not Urgent

Nobody needs a will today, and that is the challenge. Estate planning is a choice people make slowly, often over months. Older clients search "do I need a will or a trust." Adult children search on behalf of their parents. Many ask ChatGPT to explain the difference between a will and a trust.Estate planning marketing works by staying visible the whole time people think it over. We keep your firm in front of them until they are ready. We also help fill the seminars and webinars where many estate firms meet new clients. Ardoz Digital is based in Tampa, Florida, and works with estate attorneys all over the country.

Why Choose Us

Digital Marketing,
Done Right

Proven Expertise

With years of hands-on experience in SEO, AI SEO, PPC, and Digital PR, we know what moves the numbers. Every strategy is led by senior talent.

Tailored Strategies

No copy-paste plans. We design campaigns around your goals, margins, and markets, so every action directly supports growth that matters to you.

Client Satisfaction

We keep reporting simple, communication clear, and results visible. Clients stay long term because they see steady progress without the fluff.

estate planning digital marketing illustration with location pin

How it works

We take time to learn your practice first. Wills, trusts, probate, or all three. The towns you serve, and the clients you want more of. From there we shape a plan that fits you, not a copy of another firm’s plan.

Ads can promote a seminar or bring consultation requests within days. Google rankings and AI answers build over several months, then keep paying off. You get one plain monthly report on consultations booked and seminar seats filled.

Everything an Estate Planning Firm Needs to Grow Online

  • SEO. Show up when people search “estate planning attorney near me” or ask about wills and trusts. Learn more about our SEO service.
  • AI Search (GEO). Get cited when people ask ChatGPT or Google AI to explain wills and trusts. Also called AEO. See how AI search optimization works.
  • Paid ads (PPC). Google Ads and Microsoft Ads that book consultations and fill seminar seats. Microsoft clicks often cost less. Here is our PPC service.
  • Digital PR. Mentions in real publications, so families feel safe trusting you with their estate. That is Digital PR.
  • Web design. A clean, fast site that is easy to read and easy to use, even for older visitors.
  • Consulting. Have someone running marketing now? We can advise them instead.

One small team runs it all, reporting on consultations and seminar seats, not clicks.

Frequently Asked Questions

It is how people planning wills and trusts find your firm online. It includes SEO, AI search visibility, Google and Microsoft ads, Digital PR, web design, and consulting. It can also fill the seminars and webinars where many estate clients first meet you.

Estate planning is less crowded online than injury law, so budgets can be smaller. Plans can be monthly or project based, like a single seminar campaign. Either way, we set the scope with you, and the price is clear before we start.

Ads and seminar promotion can produce results in days. Google rankings and AI visibility take about 3 to 6 months to take hold. Estate planning is a patient decision, so that steady build fits how clients choose.

No. We are a Tampa, Florida team that serves estate attorneys everywhere. Your program is built around your towns and the clients you want to reach.

Yes. All copy is written with your state bar’s advertising rules in mind. We make no promises about results and keep every claim accurate. Your firm approves everything, including seminar and webinar materials, before it runs.

What They Say

Real Stories from Our Happy Clients

Steve Balasko

(5.0)

Alan brings experience from a Fortune 500 company and tailors his knowledge to a small business like mine. He explains his services so I fully understood the process and set realistic expectations for when I could expect to see growth. If you want to use the internet as a tool to be relevant and grow, I highly recommend taking the time to talk with Alan.

Fletcher Adams

(5.0)

Alan is highly knowledgeable and proactive in implementing effective SEO strategies. If your looking to improve your business online visibility and gain a significant increase in your website traffic and keyword rankings, Alan's expertise and commitment to delivering results make him a valuable asset in the competitive digital SEO services.

Lissa Regets

(5.0)

Alan is a thoughtful partner and excellent SEO strategist and tactician. His ability to navigate emerging trends in AI and search while continuing to produce strong results for clients is impressive. He willingly and patiently shares his knowledge and expertise to help others. I’ve referred him to multiple clients over the years and they’ve all shared glowing feedback about working with Alan. Highly recommend!

Cassie Dell

(5.0)

Working with Alan at Ardoz was a game-changer for our business. His deep knowledge of organic and paid search, combined with a meticulously crafted strategy, significantly expanded our market reach. Alan's professionalism and collaborative approach made him a truly exceptional partner to work with!